If you’re looking to make a splash as a social media influencer, picking the right niche is pivotal. It’s important to have a true passion for what you decide to focus your content on, whether that’s fashion or fitness. One niche that’s currently underrepresented on platforms like YouTube and InstagramTV is cannabis-infused cooking.
Now that marijuana is being legalized in more and more states, this sort of cooking has started to catch on as more people become interested in reaping the benefits of baking or cooking their own edibles. If you’re interested, here’s how to start your very own cannabis cooking show online.
Talk With a Cannabis Attorney
Before you start any business related to marijuana, it’s always a good idea to ensure that you’re following all state and local laws. Especially when you’re going to be broadcasting your use of marijuana and its derivative products online for the world to see, it’s important that you follow the appropriate legislation and regulations.
Speaking with a cannabis law firm such as McAllister Garfield can be a great way to get the information you need to help your business thrive. With experience representing dispensaries, testing laboratories, and infused-product manufacturers in states like Colorado, California, Florida, and Oregon, you’re bound to benefit from their extensive experience when launching your business.
Create Your Profile
Once you’ve spoken with a cannabis attorney, you’ll need to create your social media account. After all, you need to have a platform to share your content with viewers. Whether you create a Facebook Page, Instagram username, or YouTube channel, each social media platform has its own benefits.
That said, since each is capable of hosting videos, it may be worth creating multiple profiles and putting your content in more than one place. This can help you reach the maximum number of viewers for your new cannabis company.
Plan Your First Episode
In order to stay on top of regulatory compliance for marijuana law, it’s important that you plan each episode of your new cannabis cooking show. Otherwise, you may make a mistake or small slip up that could put you in legal jeopardy later down the line. It’s a good idea to script out your first episode and then seek legal advice from your cannabis attorney to make sure it doesn’t violate any state laws.
That said, you have to make sure that your content is fun and engaging, too. If your pilot episode doesn’t attract the right attention, your new venture will be for nothing. Keep these screenwriting tips in mind as you’re scripting your first episode, and you’ll be well on your way to creating interesting content for your burgeoning viewership.
Hire a Production Company
Have you ever noticed that, even though everyone’s iPhone camera quality has gotten better and better over the years, there’s still something different about a lot of the video content you see online from popular influencers? This is because many use professional video production services in order to really set themselves apart from the sorts of videos you see on others’ personal accounts.
Finding the right videography company in Los Angeles can be challenging at times, but is well worth the time spent to find them. When looking for the perfect fit, try to find a company with experience filming and editing web video and even some film work, such as Coldea Productions.
This sort of skillset will give you the right mix of expertise and help you craft an identifiable brand and aesthetic, ultimately making your videos more unique. The right production company can even help you better understand what sorts of backdrops and outfits you can use to up your professionalism.